The Hack: Having a Media Company Mentality
This is a subject I have been thinking about for a long time. It’s the reason I’ve been such a ...
Tag: Instagram
3 Ways to Grow a More Engaged Instagram Following
Every day, I hear questions like “How do I grow my Instagram account?” and “How do I use Instagram to grow ...
2017: The Year of the Social Influencer
Micro-influencer. Middle-influencer. Brand ambassador. Brand advocate. Catchy titles and buzzwords aside, these branding models are all driven by the currency ...
With Instagram’s Algorithm Changing, is the Sky Really Falling?
As the clock struck midnight on the dreaded Instagram algorithm switch, we heard from more than a few panicked clients ...
Not Just Lip Service: How to Truly Put the Customer First
Whether you read a lot of articles about marketing today or not, you are probably aware of a general shift ...
Don’t Sell Yourself Short
For what I’m going to discuss today, there are a few premises that this argument is based on. First, it ...
How To Revive Your Brand’s Instagram Strategy In 4 Simple Steps
Instagram, it's been around, but brands are just beginning to climb on board. Brands know they need it and yet ...
3 Ways to Incorporate Mobile and Social Analytics in Your Ad Campaigns
In today's competitive business environment, most advertising agencies are using data analytics to hone their clients' campaign strategies and to ...