Experience-Driven Commerce: A Paradigm Shift in Digital Sales and Engagement
Forget most of what you already know about online retailing. Whether you refer to it as multichannel or omnichannel, (while not...
Forget most of what you already know about online retailing. Whether you refer to it as multichannel or omnichannel, (while not...
There's a lot of different ways to get to know your customers, here's just a few to use online.
A customer wants to return an item? Damn him! One might think that this is the attitude of many online...
According to the e-tailing group’s 2014 Annual Merchant Survey, the trend is towards higher reported cart abandonment behavior compared to 2013....
If 48% of consumers spend more when their experience is personalized, it’s no wonder that 90% of marketers believe personalization is “the future” and...
What are the most frightening things that can happen in your checkout? These boners create all sorts of FUD that...
Consumer research suggests mobile shoppers prefer mobile websites to retail apps. But if you’ve invested in a companion app and...
By next year, Forrester estimates that digital technology will play a part in almost 60 percent of all in-store transactions,...
Navigating the omnichannel universe is a challenge for many retailers, whether they started out online or as a physical business....
Consumers are increasingly engaging with brands via multiple digital touch points. These interactions, experienced through texting, phone apps, websites and...
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