PopUp Play
Entertainment and Content
Founded in 2014, PopUp Play, the hometown favorite based in Austin, is the startup that is focused on getting children to spend time both offline and online by allowing them to design playhouses within an app and then later seeing their digital creations come to fruition in the form of a real life playhouse. With children increasingly spending time interacting with iPads and other digital devices, this startup is poised to ensure they actual spend time playing in the real world without the aid of a device.